Why Raw Honey Is Better
If you’ve ever stood in front of a shelf of honey jars, wondering why one bottle says “raw,” another says “pure,” and a third one looks suspiciously like syrup, you’re not alone. So, what is raw honey—and why should you care?
At Southern Gold, we believe honey should be just as nature intended: real, rich, unprocessed, and humming with life (well, not literally humming). Here’s what raw honey actually means, and why it’s a much sweeter deal for your body, the bees, and the planet.
What Is Raw Honey?
Raw honey is honey just as the bees made it, without the heavy processing, high heat, or fine filtering that many commercial honeys go through.
In simple terms:
Raw = warmed, not cooked. Natural, not messed with.
Our honey is gently warmed (never above 40°C) so we can bottle it easily without destroying the good stuff. That includes:
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Pollen grains (nature’s multivitamin)
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Enzymes like diastase and invertase
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Antioxidants that help your body fight inflammation
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Natural flavours and floral notes unique to the area and season
What Happens When Honey Gets Processed?
Big honey brands often heat their honey to high temperatures (sometimes over 70°C) and ultra-filter it. Why?
Because:
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It makes it crystal-clear (which looks nice on shelves),
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It slows crystallisation (but raw honey should crystallise),
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And it removes traceability (so they can blend it with imported or even fake honey).
In the process, they also remove the enzymes, pollen, flavour, and magic.
It’s like boiling fresh orange juice and then wondering why it tastes like cardboard.
Why Raw Honey Is Better
1. It’s Healthier
Raw honey still contains the enzymes, vitamins, and antioxidants your body loves. Many people use it to soothe coughs, heal wounds, or boost energy naturally.
2. It Tells a Story
Each jar of raw honey reflects the flowers the bees visited, the season, the region, and the care of the beekeeper. It’s traceable, unique, and pure—just like wine, but for breakfast.
3. It Supports the Bees and the Planet
Buying raw, local honey helps ethical beekeepers (like ours), discourages adulterated imports, and ensures bees are treated with respect. Our beekeepers don’t cut corners—they build hives, plant trees, and protect the wild.
4. It Crystallises Naturally (That’s a Good Thing!)
If your honey forms crystals over time, celebrate! That means it’s raw, real, and hasn’t been nuked to death. Just place the jar in warm water to gently melt it back.
5. It May Help With Seasonal Allergies
There’s a lot of buzz (pun intended) around raw, local honey and its potential to support your immune system during allergy season. Because raw honey contains tiny amounts of local pollen, some believe that regularly consuming it—like a natural microdose—can gently introduce your body to the allergens in your environment. Over time, this may help your immune system become less reactive to them. While the science is still catching up, many people swear by a spoon a day to help ease those sneezy springtime blues. Just make sure it’s raw and local—your immune system can’t learn much from ultra-processed, imported stuff.
The Sweet Bottom Line
Raw honey is what honey is meant to be: alive, local, and loaded with goodness. When you buy raw, you’re not just buying a sweetener—you’re choosing health, supporting ethical beekeepers, and helping us restore harmony between people and the planet.
At Southern Gold, our raw honey is warm bottled with care, tested for purity, and always made by bees—not factories.